Where
the Translation Money Is
Until now, all the information about the size
of the translation and localization industry in
the United States was based on guesstimates from
different sources; numbers thrown against the
wind that nobody challenged.
Common Sense Advisory has completed the most comprehensive
and detailed industry analysis using economic
data gathered from the U.S. Census and comparing
it with the aggregated results from interviews
about the spending habits of translation and localization
buyers gleaned from our report, "Beggars
at the Globalization Banquet.".
Outsourceable
Translation Budget "Where the Translation
Money Is" provides a conservative projection
of the language services market for 2003. It contains
realistic numbers that you can relate to, not
hyped figures that make no sense to anyone. The
estimated Outsourceable Translation Budget for
each industry will allow you to calculate your
market share in each of over 200 industries.
Industry
Maps This report contains over 200 pages
with maps and graphics that will allow you to
visually plan your sales strategy. It might even
save you some travel money!
Why Buy This Report
- Detailed
quantitative data
- Independent
and unbiased
- Indispensable
for Marketing planning
- Market
Potential and Market Share formulas
- Tool for
sales quota determination
What
You Get
- Top 20
markets for translation and localization
- Dollars
spent on translation and localization by SIC
code
- Geographic
distribution of translation companies in the
U.S.
- Market
Size statistics by SIC code
- Geographical
distribution of potential clients by State and
Metropolitan - Statistical Area
- Number
of companies in each industry
This report
effort was led by Renato Beninatto, who used his
experience as VP of Sales at Belitz GlobalNet
and ALPNET to compile information that he lacked
to do his job better when he was in sales.
2004
Update
“Where
The Translation Money Is” is based on information
from the 1997 U.S. Economic Census adjusted to
2003. In March 2004, the Census will be releasing
the data for its 2002 Economic Census, and Common
Sense Advisory will release an updated version
of this report. If you acquire this report now,
you will receive a copy of the new report for
free. |